Choosing the right business insurance for startups

Choose the Right Business Insurance for Startups

Ever been in a maze, trying to find the right path? That’s what it feels like when searching for insurance for startups.

The corridors of coverage options seem endless. The risks at each turn feel ominous.

You may be thinking, “Do I really need insurance?” or “What type should I get?” It can be dizzying and confusing. Don’t fret – we’re here to help.

This guide is your flashlight. We’ll investigate a variety of insurance policies, evaluate vendors, and assist you in finding an arrangement that works with your budget.

We’ll also uncover why skipping on insurance could put your startup at risk. Ready to dive in?

Table Of Contents:

Evaluating Insurance Options for Startups

As a startup, getting the right insurance is crucial. But how do you choose from so many options? Here’s some assistance to kick things off.

You’ve got different types of insurances like general liability, workers’ compensation, and professional liability insurance. Each serves its own purpose.

  • General liability helps cover legal hassles due to accidents or injuries. It’s like your safety net when things go wrong unexpectedly. Think of it as your all-weather friend who stands by you during rough times.
  • Workers’ compensation gives coverage for medical expenses if an employee gets injured at work – it’s akin to a life jacket in stormy seas.
  • Professional liability, often called errors and omissions, protects against negligence claims that result from mistakes or failure to perform – consider this as your sturdy helmet while riding on bumpy roads.

To make sure you’re well-covered, take time evaluating these options carefully because having adequate insurance isn’t just about ticking off a box; it’s about building resilience into the very fabric of your business.

Comparing Insurance Companies for Startups

Navigating the world of insurance can feel like a maze, but with some insight, you can find your way. We need to weigh up different factors when comparing insurance companies.

The first factor is the benefits they offer. Are they easily accessible online and on your phone? How helpful are their customer service reps? Are you getting the best policies at a good price?

Cost Considerations

Keep costs low is crucial for startups. So, looking at cost-effectiveness becomes important while choosing an insurer. Some insurers give more bang for your buck than others do.

Ease of Use Matters Too.

An insurer’s user-friendliness also matters significantly. For instance, easy claim processing and prompt customer service are vital features.

Remember not all that glitters is gold – look beyond marketing gimmicks when making your choice.

Choosing the Right Insurance Plan for Your Business

Finding an insurance plan that suits your startup’s needs can feel like navigating a maze. But don’t fret, Idea Strider is here to guide you through.

You must first identify what risks your business might face. This could range from property damage and theft to employee injuries or lawsuits.

Deductibles vs Premiums:

A crucial factor when selecting a policy is understanding the relationship between deductibles and premiums. High-deductible plans usually come with lower monthly premiums but mean higher out-of-pocket costs if an incident occurs.

Evaluating Coverage Options

We reviewed some of the most popular options out on the market to find the best for startups and small businesses. Here’s our pick below.

1. HiscoxThe best professional service insurance 

If you’re a marketing agency, business coach, or web designer, you need someone who knows about service-based companies. Hiscox is one of the larger players out there that focus on service-based companies.


  • The quote process takes about 5 minutes to fill out and get an estimate.
  • Are generally responsive though it can take a few calls in the worst cases.
  • Focused on small professional service businesses


  • General Liability ($30/month)
  • Errors and Omissions ($22.50/month)

2. NEXT Insurance – best for digital-savvy owners 

NEXT Insurance offers insurance coverage specifically designed for small business owners in the United States. Their range of products caters to thousands of professions and includes seven different types of policies, such as general liability, workers’ compensation, tools & equipment, and commercial auto insurance. They’re a relatively new player who started in 2016 but are more digitally ready than other insurance companies.


  • The quote process was straightforward but did not have as many customization options.
  • More affordable pricing than the higher cost players in the market.
  • You have the opportunity to receive a discount of up to 10% on combined insurance policies.
  • $1 million per incident coverage and $2 million per year with $0 deductible.


There are two default packages offered after you work through a quote Basic and Deluxe coverage.

  • General Liability ($25/month)
  • Errors and Omissions ($58.5/month) – Must be bundled with general liability

3. World Nomads – best for digital nomads

As an independent digital nomad, you have the freedom to work from anywhere in the world. The options for working from your laptop and going on exciting journeys are limitless.

While the possibilities are endless for a digital-based company, traveling with your electronics becomes a greater risk than just lost vacation photos. It’s important to have a safety net when accidents happen on your many adventures.

You have the option to buy an insurance policy that covers you for a maximum of 180 days, or you can choose multiple plans to ensure continuous coverage.


  • Purchase travel insurance after you start traveling.
  • Trip cancellation, interruption, and delay including lost baggage coverage.
  • Coverage for laptops, iPads, and mobile phones.


  • Standard Plan for 7 days ($76.58)
  • Explorer Plan for 7 days ($123.34)

There are also companies like CoverWallet, who will recommend insurance careers for you. You can use their comparison tool to find a policy that works for you CoverWallet’s comparison feature.

Understanding the Risks of Not Having Insurance

Your startup is your dream. It’s also a significant risk, and that’s where insurance comes into play. Operating without insurance can be like bouncing on a trampoline without a safety net. Does it affect your day-to-day, no. But when something goes wrong, you’ll be glad to have it.

Not having insurance may result in you facing the full effects of unforeseen events, such as mishaps, legal cases, or natural catastrophes.

You may think you’re saving money by not paying premiums now, but consider this: The average claim for size for small businesses runs between $8000 to $50,000.

Lawsuits are another concern. They come with heavy legal fees even if you win; or lose, and there could be hefty settlements too. Liability insurance can help shield against these financial blows.

Remember this analogy – Ignoring business risks doesn’t make them disappear; it just leaves you unprepared when they strike.

FAQs in Relation to Insurance for Startups

What insurance do I need for my startup?

The type of insurance you’ll need depends on your business. Common options include general liability, workers’ compensation, and professional liability.

What is startup insurance?

Startup insurance refers to the various coverage types that protect a new company from financial losses due to unforeseen circumstances or risks.

Do you need insurance to start a business?

You don’t necessarily have to get insured at launch but it’s smart because accidents can occur anytime, potentially crippling your fledgling venture.

Is insurance a startup cost?

Absolutely. Insurance should be factored into your initial costs as it safeguards against unexpected damages or legal issues in the future.


Navigating the insurance maze is tricky, but now you’re equipped with a flashlight. You’ve learned about different types of insurance for startups.

You’ve compared providers and understood how to pick a plan that suits your budget.

We’ve shown you the risks of skipping out on coverage.

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